Use cases
- Welcome series
- Anniversary messages
- Newsletter
- Reactivation/winback series
- Abandoned cart
- Price drop alert
- Back in stock notification
- New items in collection
- Promotion for a frequently viewed item
- Personalized promotions based on user affinity
- Send transactional messages
- Manage campaigns for multiple mobile apps
- Track app uninstalls
- Update customer attribute within a campaign journey
- Localization
- Double opt-in for communications
- Subscription renewal
- Customer feedback reminder
- Send copies of emails
- Archiving messages
- Avoid duplicate messages (event-triggered campaigns)