You can import historical customer data for orders, events, and so on, in CSV format into Blueshift to help build a better profile of your customers.
For information about data types, user attributes, and data formats, see Import customer data.
Consider the following points before you import any historical data:
- Not all events are a good candidate for historical uploads. We recommend providing purchase data and other events (subscription start/end, course enrollment, and so on) that may be relevant for segmentation. This allows Blueshift to compute key Lifetime Stats for segmentation.
- Ensure that the timestamp reflects the old/actual date of the event. If no timestamp is available, then Blueshift considers the event with as current with today's timestamp.
CSV file for data
Prepare a .csv file with each transaction/order as a separate row.
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