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  3. Segmentation

Segmentation

Transaction based segments

  • Transaction based segments
  • Segment of transactions
  • Segment of users with transaction criteria
  • Transaction mixins for advanced segments
  • Segmentation overview
  • Segment filter categories
  • Conditional operators for various data types
  • Basic segment builder
  • Advanced segment builder
  • Optimize your segments
  • Reference segments
  • Tracked segments
  • Segment actions
  • Export segments
  • Examples of basic segments
  • Examples of advanced segments
  • Troubleshooting segments

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Blueshift enables 1:1 customer engagement by transforming data into actionable insights. Our unified platform combines a CDP, AI, and cross-channel marketing to help brands deliver personalized, real-time experiences at every stage of the customer journey.
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