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  1. Help Center
  2. Documentation
  3. Schemas

Schemas

Transaction modeling

  • Transactions
  • Set up transactions
  • Transactions in event triggered campaigns
  • Transactions in segment based campaigns
  • Multiple transactions in a message

Interest alerts

  • Interest alerts
  • Set up and manage interest alerts
  • Segmenting on interest alerts
  • Interest alerts in event triggered campaigns

Customer groups (households)

  • Customer groups

Derived events

  • Derived events overview
  • Use derived events
  • Derived e-commerce events

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Blueshift enables 1:1 customer engagement by transforming data into actionable insights. Our unified platform combines a CDP, AI, and cross-channel marketing to help brands deliver personalized, real-time experiences at every stage of the customer journey.
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