Segment actions

From the segments index page, you can clone, edit, delete, export, and split segments. You can also view a summary count of all users by channel.

Segment counts

A summary count of all users by channel is available on the Segment dashboard. This summary data is refreshed on a nightly basis. 

To view segment membership counts for any segment, you must open the individual segment. The segment count for any segment is calculated near real time.

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In addition to the total customer count for a segment, you can also find the count of customers in the segment who are eligible for messaging via a specific channel. The counts are obtained as per the definitions below:

Users Total unique customers (known and unknown) who meet the segment criteria as identified by Blueshift
Emailable Any customer who has a valid email address associated with their profile, has not unsubscribed or reported your emails as spam, and has not hard bounced.
Push Enabled If you just have a single mobile app setup for your account and your account is configured to message only one device per customer (i.e. their last used device):
  • Any customer who has installed your mobile app, has push notifications enabled for your app on the device they last accessed your app from and has never explicitly unsubscribed from your push campaigns in the past.
If you just have a single mobile app setup for your account and your account is configured to message all devices that a customer has:
  • Any customer who has installed your mobile app, has push notifications enabled for your app on at least one of their devices, and has never explicitly unsubscribed from your push campaigns in the past.

If you just have set up multiple mobile apps for your account:

Any customer who has installed the selected mobile app, has push notifications enabled for the selected app on at least one of their devices, and has never explicitly unsubscribed from any of your push campaigns in the past.

SMS Enabled If you are using Blueshift Full Service SMS or have multiple SMS sender IDs set up for your account:
  • Any customer who has a phone number associated with their profile and has explicitly subscribed to the specific SMS sender ID in question.
If you are not using Blueshift Full Service SMS and have just a single SMS sender ID set up for your account:
  • Any customer who has a phone number associated with their profile and has not explicitly unsubscribed from your SMS campaigns previously.
In-app Enabled If you just have a single mobile app setup for your account:
  • Any customer who has installed your mobile app, has opted in to receive your in-app notifications on at least one of their devices, and has never explicitly unsubscribed from your in-app campaigns in the past.
If you have set up multiple mobile apps for your account:
  • Any customer who has installed the selected mobile app, has opted in for in-app notifications for the selected app on at least one of their devices, and has never explicitly unsubscribed from any of your in-app campaigns in the past.

Segment actions

Use the Segment action menu to clone, delete, export, or archive segments.

You can also select multiple segments and add tags, archive them, or delete them.

Note: When a segment is removed or deleted, it cannot be restored. Segments that are used in active campaigns cannot be deleted.

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