Blueshift offers a powerful segmentation engine that helps you zoom-in on users based on complete user context in real-time.
How does our Segmentation differ from others?
- Real-time: receive real-time counts across various channels within couple minutes at most
- Multiple dimensions: ability to segment across user attributes, behavior, content interaction, channel engagement and geo-location
- Modeling: no upfront data modeling needed
- Predictive: leverage predictive scores to further target users
- Extensible: allows segments to be re-used within other segments
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