Customer AI: Campaign Optimizer Agent

Blueshift's October 2025 Enablement Session, Customer AI: Campaign Optimizer Agent.

Session Highlights:

In this session, we reviewed the  Campaign Optimizer feature's capabilities.  We explained the agent's role in analyzing email triggers for testing opportunities, generating subject line and pre-header variations, and using large language models to present the best options. We also detailed the process of approving content, setting measurement goals, and launching tests, emphasizing the time-saving benefits of the agent.