Blueshift supports the ability to capture leads from 3rd party forms using Webhooks. You may use lead capture forms to capture signups on your website, exit intent or lead ads from 3rd party sources such as Facebook. Blueshift can ingest a Webhook call with custom JSON payload and capture attributes such as email address, other relevant CRM attributes and update the user profile.

Blueshift supports integration with Unbounce using Webhook calls. 

Unbounce configuration

  1. Use a Blueshift custom webhook to enable the Unbounce webhook integration. For more infomation, see https://unbounce.com/product/integrations/webhooks/.

    Each webhook call will create a signup event in Blueshift with the relevant attributes captured.

    To get the webhook ID, get in touch with your account manager.

    Example custom webhook URL for the integration of your lead event:

    site: 'sandbox.testing.com'
    api key: <api_key>
    webhook_id: <webhook_id>

    custom webhook URL:  http://api.getblueshift.com/ api/v1/event/source/<api_key>/<webhook_id>
  2. After you enable the integration, your lead event is mapped to a Blueshift signup event.

    Sample event from Unbounce:

    {
       "data.json":
      {
               "full_name": ["John Doe],
              "email_address": ["johndoe@getblueshift.com"],
             "earnings": ["More than you can possibly imagine"],           
             "what_would_you_like_our_product_to_do?": ["Dice", "Julienne Fries"],     
             "how_did_you_hear_about_us?": ["Can't Remember"],
            "ip_address": "238.17.159.4"
       }
    }

    This would get translated to the following event in Blueshift: 

    {
      "event": "signup",
      "full_name": ["John Doe],
      "email": "johndoe@getblueshift.com",
      "earnings": ["More than you can possibly imagine"],           
      "what_would_you_like_our_product_to_do?": ["Dice", "Julienne Fries"],     
      "how_did_you_hear_about_us?": ["Can't Remember"],
      "ip_address": "238.17.159.4" 
    }
     

You can go to the Events page and select the signup event to see the latest event that the Blueshift platform has received via the custom webhook URL. To see the events page, click the Settings icon on the top right and click Events.


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