Quora is a leading question-answer platform used by millions of users across the globe. Marketing teams can use Quora for advertising to relevant users.
We partner with LiveRamp to syndicate matched audiences on Blueshift to Quora's List Match Audiences.
Set up integration
Perform the following steps to set up an integration:
- Sign in to the Blueshift app, and click on Settings > Integrations on the top right corner.
On the Setup Integrations page, select Quora on the left panel.
- On the right panel, click +ADD ADDITIONAL CREDENTIALS and provide the following details:
Field Description Alias Name Specify an alias name of this integration. You can add multiple integrations, so the alias name serves the purpose of identifying the integration. Account ID Provide your Quora account ID. You can find it by logging in to Quora ads manager. Get in touch with Quora support team if you can't find it.
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Click Save on the Setup Integrations page of the Blueshift app.
Set up syndication
After the integration is complete, set up the syndication. You can follow the steps provided in this document.
For Quora, we use multikey matching. Blueshift sends the following identifiers for user matching:
- Email address
- First and last name
- Phone number
- Address (location)
- Mobile Device ID
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