Blueshift allows you to track all the raw campaign actions (Ex: sent, delivered, opened etc ) from your campaigns and see exactly what actions has been taken. The campaign activity reports give you lots of valuable information to track and measure the performance of your campaigns. You can review your individual campaign activity reports by each day to track the performance of your campaigns. Blueshift captures and archives all this campaign activity (sends, clicks, opens, delivered etc) to your S3 bucket. The data is batched and written to the folder every 5 mins.
You can find the campaign activity reports at the following location on your s3 bucket
bucket: bsft-customers path: <site_name>/campaign_activity/<year>/<month>/<day> Ex: demosite.com/campaign_activity/2018/06/21/
Sample Data:
Please find some sample data below
| trigger_timestamp | trigger_type | experiment_uuid | user_uuid | retailer_customer_id | action | event | extended_attributes | trigger_uuid | campaign_uuid | merged_from_user_uuid | creative_uuid | uuid | |
| 2018-06-21T07:08:18+00:00 | EmailTrigger | 153811c3-16b5-4ca9-9ba5-6a0e50a606b2 | 69d56862-049f-405d-b162-ea457fd11ea8 | C12345 | test@test.com | sent | "{""campaign_exec_term"":""transactional"",""execution_key"":""20180621070805"",""message_uuid"":""8e5b8e0f-9a7a-48ea-9e49-8913ffe20334"",""transaction_uuid"":""3c8eb39f-f0c2-406b-9fdd-2cba76de3fbc""}" | 1244a2ad-f23d-4422-85b3-be2954eb11b6 | a20a33f7-8e05-4742-bc75-60ffe6da7d2c | c8b47d68-db9b-4d71-b198-9e9f6fa94f98 | 1e5b8e0f-9a7a-48ea-9e49-8913ffe20334 | ||
| 2018-06-21T07:08:52+00:00 | EmailTrigger | 153811c3-16b5-4ca9-9ba5-6a0e50a606b2 | 69d56862-049f-405d-b162-ea457fd11ea8 | C12345 | test@test.com | delivered | "{""message_uuid"":""8e5b8e0f-9a7a-48ea-9e49-8913ffe20334"", ""transaction_uuid"":""3c8eb39f-f0c2-406b-9fdd-2cba76de3fbc"",""sg_message_id"":""wa8jzQcqSnWUMFlHLKavWA.filter0611p1iad2-11282-5B2B4EE2-9.0""}" | 1244a2ad-f23d-4422-85b3-be2954eb11b6 | a20a33f7-8e05-4742-bc75-60ffe6da7d2c | c8b47d68-db9b-4d71-b198-9e9f6fa94f98 | 4293e8a4-d167-47e0-a4cc-883c176824d8 |
Attributes:
| name | description |
| trigger_timestamp | Time of the action |
| trigger_type | Type of the trigger (Ex: EmailTrigger, PushTrigger, SmsTrigger) |
| experiment_uuid | Experiment uuid (experiment uniquely identifies the trigger and the template) |
| user_uuid | unique blueshift user uuid for the user (for internal use only) |
| retailer_customer_id | customer_id of the customer |
| email id of the customer | |
| action | User action (Ex: sent, delivered etc) |
| event | Event Name (if the message was triggered as a part of event triggered campaign) |
| extended_attributes | Metadata for the message - includes "message_uuid" which uniquely tracks all the user actions to a send. You can also white list custom attributes from your event to be included here |
| trigger_uuid | Uuid of the Trigger |
| campaign_uuid | Uuid of the Campaign |
| merged_from_user_uuid | Old user uuid, if the user was merged to another user |
| creative_uuid | Template Uuid |
| uuid | unique id for the action |
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