Campaign Activity Reports in S3

Blueshift allows you to track all the raw campaign actions (sent, delivered, opened, and so on) from your campaigns and see exactly what actions were taken. The campaign activity reports give you lots of valuable information to track and measure the performance of your campaigns. You can review your individual campaign activity reports by each day to track the performance of your campaigns. Blueshift captures and archives all this campaign activity in your S3 bucket.

The data is batched and written to the folder every 5 mins. Note that these are incremental updates.

Location in S3

You can find the campaign activity reports at the following location in your S3 bucket.

bucket: bsft-customers
path: <site_name>/campaign_activity/<year>/<month>/<day>
For example: demosite.com/campaign_activity/2018/06/21/

Note: Blueshift can add new columns in the future, but any new columns will be added at the end.

For details about the data saved, see Campaign Activity attributes and extended attributes.

Sample Data

Here's some sample data:

Field Example 1 Example 2
trigger_timestamp 2018-06-21T07:08:18+00:00 2018-06-21T07:08:52+00:00
trigger_type EmailTrigger EmailTrigger
experiment_uuid 153811c3-16b5-4ca9-9ba5-6a0e50a606b2 153811c3-16b5-4ca9-9ba5-6a0e50a606b2
user_uuid 69d56862-049f-405d-b162-ea457fd11ea8 69d56862-049f-405d-b162-ea457fd11ea8
retailer_customer_id C12345 C12345
email test@test.com test@test.com
action sent delivered
event    
extended_attributes

{""campaign_exec_term"":""transactional"",

""execution_key"":""20180621070805"",

""message_uuid"":""8e5b8e0f-9a7a-48ea-9e49-8913ffe20334"",

""transaction_uuid"":""3c8eb39f-f0c2-406b-9fdd-2cba76de3fbc"",

""utm_campaign"":""my_campaign""}

{""message_uuid"":""8e5b8e0f-9a7a-48ea-9e49-8913ffe20334"",

""transaction_uuid"":""3c8eb39f-f0c2-406b-9fdd-2cba76de3fbc"",

""sg_message_id"":""wa8jzQcqSnWUMFlHLKavWA.filter0611p1iad2-11282-5B2B4EE2-9.0"",

""utm_campaign"":""my_campaign""}

trigger_uuid 1244a2ad-f23d-4422-85b3-be2954eb11b6 1244a2ad-f23d-4422-85b3-be2954eb11b6
campaign_uuid a20a33f7-8e05-4742-bc75-60ffe6da7d2c a20a33f7-8e05-4742-bc75-60ffe6da7d2c
merged_from_user_uuid    
creative_uuid c8b47d68-db9b-4d71-b198-9e9f6fa94f98 c8b47d68-db9b-4d71-b198-9e9f6fa94f98
uuid 1e5b8e0f-9a7a-48ea-9e49-8913ffe20334 4293e8a4-d167-47e0-a4cc-883c176824d8
execution_key 2018-06-21T07:00:00Z 2018-06-21T07:00:00Z
message_uuid 8e5b8e0f-9a7a-48ea-9e49-8913ffe20334 8e5b8e0f-9a7a-48ea-9e49-8913ffe20334
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