Mastering Blueshift's Analytics: A Deep Dive into Control Groups, A/B Testing, and more!

Blueshift's November 2024 Enablement Session,
Mastering Blueshift's Analytics: A Deep Dive into Control Groups, A/B Testing, and more!

Session Highlights - 

  • Campaign Optimization and Effectiveness via A/B Testing and Holdout
  • Learned how to measure and track Campaign Performance using Insight Reporting 
  • Gained valuable insights into your customers via Audience Insights and Trend Reports
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