Each shared asset you create has a Reference String which is used in an email template to include the shared asset. You can include multiple shared assets in an email template.
| Location | Example Reference string |
| HTML editor | <shared_asset>bsft_demo_text</shared_asset> |
| Visual editor | [shared_asset]bsft_demo_text[/shared_asset] |
| Subject line and Preheader (for both HTML and Visual editors) | <shared_asset>bsft_demo_text</shared_asset> |
Use in subject line or preheader text
You can include the reference string of a shared asset in the subject line or preheader text of an email template.
Note: You can only use shared assets of type Subject & Preheader in the subject line or preheader of an email template.
Example 1:
In the following example, the shared asset "Sale offer" is used in the subject line by including the reference string <shared_asset>bsft_sale_offer</shared_asset>.
Example 2:
In the following example, the same shared asset "Sale offer" is used in the preheader.
HTML Editor
You can include shared assets of type HTML or Rich Text in the email content when you use the HTML editor.
Example: In the following example, the shared asset "Footer Generic" is used in the HTML code by including the reference string <shared_asset>bsft_footer_generic</shared_asset>.
Visual Editor
You can include shared assets of type HTML or Rich Text in the email content when you design your template using the Shared asset tile in Visual editor
- Select the Shared Asset tile from the content tab
- Drag and drop the file to the row where you want the shared asset to be added
- Clicking on the Pick Shared Asset button
- Select the shared asset from drop down
Example: In the following example, the shared asset "Footer Generic" is used in the template
Preview:
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