Blueshift Hub

Blueshift Overview

• About Blueshift: AI-Powered Customer Engagement

Implementation

• Blueshift Implementation Overview
• Account Settings
• Data Integration
• Events Overview
• Event Imports
• Custom Event User Updates

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Integrations

• Setup Channels
• 3rd Party Integrations
• Twilio - SMS
• Infobip - SMS
• Attentive - SMS
• Gupshup - SMS

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Segmentation

• Segmentation
• Segment Counts
• Segment Conditions and Operators
• Segment Filters
• Segment Examples
• User Attributes and Types

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Templates

• In-App Studio
• Email
• Push
• SMS
• Live Content
• Personalization

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Campaigns

• Campaigns
• Campaign Terminology
• Campaign Actions
• Campaign Journey
• One Time
• Recurring

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Recommendation Studio

• Recommendation Studio Overview
• Recommendation Types
• Recommendation Imports
• Custom Events - Saving Products for Recommendations
• PLASMA (Personalization Language for Segment of 1 Marketing Automation)

Predictive Studio

• Predictive Scores Overview
• Predictive Studio - Score Definition
• Predictive Studio - Model Visualization
• Predictive Studio - Performance Tracking
• Predictive Scores - Usage
• Predictive Scores - Testing

Metrics, Reports and Data Exports

• Campaign Dashboard
• Insights
• Campaign Activity Reports
• Campaign Detail View
• Trigger Detail View
• Campaign Metrics

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User Guides

• 360-Degree User View
• Archiving Triggers
• Configure Single Sign On via SAML
• Custom Goals
• Customer List
• Customer Preference Forms

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