Blueshift Hub

Blueshift Overview

• ★ About Blueshift: AI-Powered Customer Engagement
• 360-Degree User View

Implementation

• ★ Blueshift Implementation Overview
• Account Settings
• Platform Configuration
• Campaign activity export using webhooks
• Data Integration
• Events Overview

Data Import/Export

Integrations

• Integrations

Segmentation

• ★ Segmentation
• Segment Counts
• Segment Conditions and Operators
• Segment Filters
• Segment Examples
• User Attributes and Types

Templates

• ★ In-App Studio
• Email
• Push
• SMS
• Cloud App channel
• Cloud App channel - Sample Templates

Campaigns

• ★ Campaigns
• Campaign Terminology
• Campaign Actions
• Campaign Journey
• One Time
• Recurring

Syndications

• Syndications
• Audience
• Attribute and Recommendations

Transaction Modeling

• Transactions
• Transactions in event triggered campaigns
• Segmenting on transactions
• Transactions in segment backed campaigns

Recommendation Studio

• ★ Recommendation Studio Overview
• Recommendation Types
• Recommendation Imports
• Custom Events - Saving Products for Recommendations
• PLASMA (Personalization Language for Segment of 1 Marketing Automation)

Predictive Studio

• ★ Predictive Scores Overview
• Predictive Studio - Score Definition
• Predictive Studio - Model Visualization
• Predictive Studio - Performance Tracking
• Predictive Scores - Usage
• Predictive Scores - Testing

Metric and Reports

• ★ Insights - Reports
• Campaign Dashboard
• Campaign Detail View
• Campaign Metrics
• Template Reports
• Trigger Detail View